If there was a plastic bottle on the floor near the recycling bin, who would be the first to pick it up? To raise recycling awareness, a flash mob infiltrated the food court of a Quebec shopping mall and waits for someone to recycle a bottle.
The event was organized by the Testé sur des Humains team at TVA in Quebec. The video is online, and you can see how most shoppers in the mall walk by a plastic bottle that is lying directly next to a recycling bin. If you watch closely, you can tell that there is something else going on in the mall.
Earth 911 reports that in 2008, the United States generated about 13 million tons of plastics in the MSW stream as containers and packaging… The total amount of plastics used was about about 30 million tons, which was 12 percent of total waste generated in 2008.
You watch the act of recycling, and see just who picked up the bottle see the energy that the Flashmob brings to the event on Youtube.
Image Source and Links:
http://www.youtube.com/watch?v=GYnd5JRu86E